Sonia Martin

Total Post: 132

Sonia Martin is a Content marketer and editor for Social Singam, the best social media news updates blog. She is a Digital marketing expert and WordPress fanatic who works closely with B2B and B2c Businesses providing content that gains social media attention and increase their search visibility. She enjoys traveling adventures, foodie and reading books when she's not working.

How to Get More Views on Your Instagram Stories

How to Get More Views on Your Instagram Stories

Instagram Story Features

The Story feature was initially added on Snapchat and later Instagram and other social media platform apps such as Facebook, Whatsapp, Youtube and all other sites copied and implemented. This story feature was quickly accepted by the users and social media marketers to boost their marketing and to engage existing followers by doing certain activities. Over 1 Billion Instagram users create and post stories daily and around 70% of US businesses use the story option to boost Instagram account and get more views on your stories. Instagram Stories is a powerful feature to improve your social media marketing business as well as personal branding.

Do you consistently post stories on Instagram and would you like to get more views on your Instagram Stories? Then, this blog will give you some tips and tricks to get more views on your Instagram Stories.

Top 5 tips to increase views on Instagram Stories

  1. Post different types of creative content
  2. Post Stories Regularly
  3. Make Polls or Ask Questions to Interact with Followers
  4. Use Stickers to Engage Followers
  5. Try Instagram Story Ads

Creative Story Content

If you want to know which is the Best Instagram Story Content for your page, then you have to check Instagram Insights. There you will get an idea to choose what content your followers liked most. This Insights option is only available for Instagram Business Profile.

To get loyal followers, you have to make your content unique and creative. While making content for Instagram stories, change the dimensions and the story should be attractive and thoughtful too.

Post Stories Consistently

How often are you posting to your Instagram Stories? Your answer is less than three per day, then you’re limiting your IG Stories ability to reach its audience. You are limited to posting up to 100 Stories in 24 hours so you need to bear this in mind. But Instagram marketing experts suggest to posting at least 7 to 10 stories per day. The most recent posted stories are appearing on first that is closest to your Instagram profile logo.

What Should you post on Instagram Story

You can post anything into your stories: photos, videos, and boomerangs. 

  • Photo, Video, and Boomerang are the three major options available for IG Stories. You can select either one or combine them if you want to post via Stories.
  • The second option is to share your regular posts via Stories. You can choose your best photos and videos on your feed and share that as a “post to stories” option.

Posting at peak times of user activity will also give a big increase in views on your IG stories. Peak times varies based on audience & location.

Make Poll or Ask Question to Interact with Followers

Have you ever wonder what your followers think of your posts? Well, ask them. Ask Questions and Make Poll features are the best options to engage and interact with your followers. You can ask questions about your content or general things like what do you like, what is your favorite holiday spot, what makes you happy and more. To reach and get more engagement, you can ask questions that make sense and conversational one.

In Make Poll option, you can create polls like Yes or No questions, This or That questions. For example, post any two-color clothes and ask your followers to pick which one is nice.

These features not only increase user engagement & retention for your IG Stories; it also gives you a platform to collect valuable data about your audience to build the most efficient & profitable marketing machine.

Use Stickers to engage with your followers

With IG stories, you can add stickers like polls, questions, emoji sliders, and other stickers to boost interaction with followers. 

Create games with IG Stories: There are a lot of games you can play with your audience via Instagram Stories by using widgets and visuals posts. They’re a lot of fun and, most importantly, engaging.

Countdown Sticker: It is a very useful feature when you announce a product launch, a new service, or a major sale. This feature can be used during contests as well to remind your audience how much time they have left to enter.

Emoji Slider: This is also one of the best options that you can use to maximize your audience interaction. You can ask any questions and use this slider to receive a quick, visual response from your followers.

Location Tags: This location tag will help you to mention current location address that helps to find a new audience and also targeting the right people for your business aspects. People from a specific location will search that specific location by tag to see what other people or business posts. 

Hashtags: Hashtags are a very important feature that can increase your story views, brand’s exposure and help you reach more people. Hashtags are only available as stickers or as texts placed over the image itself. 

Instagram Highlights: This feature was launched to showcase your best Instagram Stories in the “Highlights” section. Here, you can save any story that you want to keep permanently so your audience can go watch it any time they want. As you may already know, Stories disappear 24 hours after they’ve been posted. With Highlights, you can save them for as long as you want, thus transforming them from volatile into permanent content.

Create Group and share stories: Another easy and effective way to reach more views of your Instagram story is via DM groups. Yes, you can create groups based on interest and share via the “direct message” option. 

superzoom feature: This is yet another feature available on Instagram Stories, it makes your story creative around a single image.

Want to how to use the superzoom feature?

Open your Instagram account and create a new IG Story. Swipe left for more options and cycle through them until you get to the superzoom feature. Press the camera button and start shooting.

Create IG Stories Ads

There are over 15 million business accounts on Instagram, in that over two million users using IG advertising. If you have a budget for these kinds of expenditures, you should also become an advertiser on Instagram.

IG Ads can help you reach new audiences and collect fans and followers faster and more efficiently than if you were to do it via regular posts. All you need is a budget and, of course, a clear vision for the designs, a clear message, and attractive CTAs.

I hope these tips will surely help you to get more views on Instagram and also reach the target audience. Here we share some of the best strategies to use to increase your Instagram audience with Stories, to find new and improved ways to use this feature and boost your views. 

NBC Partners With Snapchat for Tokyo Olympics 2020

NBC Partners With Snapchat for Tokyo Olympics 2020

Tokyo Olympics 2020: NBC Partners with Snapchat

The Leading social media platform Snapchat has signed a new deal with NBC to telecast exclusive shows around the 2020 Tokyo Olympics. NBC Olympics and Snapchat hands together and renewed to present coverage of the XXXII Olympic Games in Tokyo, as well as the U.S. Olympic Team Trials, to all Snapchat users in the U.S.A. It’s the third consecutive time these two companies joined on, following the Rio 2016 Summer Olympics and the 2018 Winter Olympics in Pyeongchang, South Korea. During 2018, NBC Olympics’ content on Snapchat reached more than 40 million unique users in the United States which is over 25% from the 2016 Rio Olympics.

As reported by Variety, US broadcaster NBC will release more than 70 episodes across four daily shows on Snapchat, which is more than triple the number of episodes compared to the 2018 winter Olympic Games. This is the first time, NBC Olympics will create highlights of 2 shows daily, which will be updated in near real-time throughout the day with key moments from the game day in Tokyo.

There will be also two unscripted shows, including the return of ‘Chasing Gold’, which explains the journeys of Team USA athletes and their preparation to compete for gold on the world’s biggest sports feast. The second show will be a recap of the day’s memorable Olympic moments.

NBC Olympics president Gary Zenkel said. “Snapchat is a very influential platform,” and “They have a large and young audience that we want to reach, and we also want to offer our advertisers a way to reach that audience.” NBC is the official seller of advertising for all the content to be published on Snapchat during the Tokyo 2020 Olympics. 

The Peacock subscription streaming video service will feature all the live coverages of the Tokyo Olympics Opening and Closing Ceremonies before they air on NBC in primetime. It will also stream three daily Olympic shows such as Tokyo Daily Digest, Tokyo Live, and Tokyo Tonight.

Snapchat Audience

According to Snap, Over 210 million users daily login Snapchat in the third quarter of 2019 and spending an average of around 30 minutes per day on the app. In the U.S., the company claims Snapchat reaches 90% of all 13- to 24-year-olds and 75% of those 13-34.

Sean Mills, Snapchat’s head of content said, “This is big because it expands on what we’ve done in the previous two Olympics. We’ve never had this level of coverage.” and also “There’s an entertainment aspect, a sports aspect and a news aspect to the Olympics it’s like almost like no other event.”   

The NBC Olympics four daily Snapchat Shows

  • Highlights show comprising NBC Sports broadcast footage and editorialized captions (premiering June 2020)
  • A single Olympic event highlights show that will be updated in near real-time and will feature HD clips of Team Trials and Tokyo Games (premiering June 2020)
  • A daily NBC Olympics hosted studio show focused on storylines, memes, trends, and culture around the Tokyo Games (premiering July 2020)
  • “Chasing Gold” is a series that describe the Team USA athletes competing in this Olympics (premiering July 2020)

NBC also made a similar deal with Twitter, to telecast Olympics content including an exclusive 20-minute live daily studio show from Tokyo.

Related Article

How to Delete Your Snapchat Account

LinkedIn User Rate Will Grow Faster Than Expected by 2023

LinkedIn User Rate Will Grow Faster Than Expected by 2023

LinkedIn Statistics

With over 660 million users in more than 200 countries, LinkedIn is one of the fastest-growing social media networks that provide wide opportunities for marketers who looking to target audiences with all business categories.

  • 92% of Fortune 500 companies use LinkedIn
  • 77% of recruiters are using LinkedIn to hire.
  • 46% of Social Media traffic is coming to B2B company sites.
  • LinkedIn InMail has a 300% Higher Response Rate than normal Email.
  • LinkedIn is 277% More Effective for Lead Generation
  • 310 million monthly active users a month and spends 17 minutes on the platform per month.
Linkedin-User-Statistics-2019 - Social-Singam
LinkedIn-User-Statistics-2019

LinkedIn Growth Rate in 2023

According to the new report from the leading marketing research firm eMarketer, the LinkedIn platform is growing faster than we expected. In 2019, the number of monthly U.S. LinkedIn users increased by 8.8% which is higher than the previous year’s estimate was just over 7%. This year, we may expect that there will be around 62.1 million U.S adult LinkedIn users which will grow 4.2% in 2021 that is 64.7 million. By the end of 2023, we expect there to be 68.8 million users access LinkedIn, forecasting by eMarketer. 

LinkedIn for B2B Businesses

These new stats are based on updated membership data from parent-company Microsoft and other sources. For businesses on LinkedIn, user growth could be increasing because of ad performance and content engagement. The Microsoft-owned network has been steadily improving and targeting new business features and format options over the past few years.

Revenue wise, this business social platform continues to grow, mainly from B2B advertisers. This 2020, LinkedIn will see around $1.59 billion in ad revenues which is growing more 11.2% to $1.77 billion in 2021.

Linkedin-user-growth-rate-social-singam

eMarketer principal analyst Jillian Ryan said, “LinkedIn continues to innovate its platform and offerings for both users and advertisers.” 

“Although, when compared with social platforms like Facebook and Instagram, LinkedIn can be considered a slower follow, the social network has recently launched features like LinkedIn Live and Events,” she said. “While these new experiences aren’t unique to LinkedIn, the use cases for professional audiences can be differentiators for maintaining current users and attracting new ones.”

Top 10 Most Subscribed YouTube Channels List

Top 10 Most Subscribed YouTube Channels List

Youtube Statistics

YouTube is the most searched term on google that has well over a billion users, and people spend countless hours on the site. Over 2 billion people watch more than 5 billion videos each day on youtube. It’s also become a platform for YouTubers to become superstars in their own right. As of 2019, there are more than 31 million channels on Youtube and it is 25% more than the previous year.

There are lots of YouTube channels that upload videos daily, including the videos created by top YouTubers to entertain us, think us, and know more about the world in every category.

We all have some favorite Youtube channels and YouTubers which fall into different categories including gaming, comedy, tech, music, and many others. So you want to know who are the most subscribed youtube channels? Here’s a list of much-awaited top YouTubers and channels at the end of 2019.

10. Justin Bieber (47.8 million subscribers)

9. Dude Perfect (47.8 million subscribers)

8. Zee Music Company (48.3 million subscribers)

7. WWE (52.6 million subscribers)

6. Canal KondZilla (54.4 million subscribers)

5. SET India (62.1 million subscribers)

4. 5-Minute Crafts (63.2 million subscribers)

3. Cocomelon – Nursery Rhymes (68.8 million subscribers)

2. PewDiePie (102 million subscribers)

1. T-Series (123 million subscribers)

Most Subscribed Youtube Channels 2019 

10. Justin Bieber (47.8 million subscribers)

Justin Bieber is one of the well known Canadian singer and songwriter who has the 10th-most-subscribed channel on YouTube with over 47.8 million subscribers. Bieber one of the most-watched artists on all video-sharing sites. 

His channel contains official music videos of his own composition, live performances, and interviews. He began singing at the age of 13 and now he is having several record-breaking videos with billion views. Justin Bieber also contributed to a remixed version of Despacito song which has more than 640 million views since its release in 2017. 

9. Dude Perfect (47.8 million subscribers)

Dude Perfect is an American comedy sports group from Frisco, Texas-based youtube channel started in 2009. They consisting of “5 Best Friends and a Panda.” Garrett Hilbert, Cody Jones, Twins Coby, Cory Cotton, and Tyler Toney all are former roommates and high school basketball players.

This group has uploaded over 200 videos and they also have several Guinness World Records. They also have the records of most T-shirts hung on a washing line using pegs in one minute, and most pencils snapped in one minute.

8. Zee Music Company (48.3 million subscribers)

Zee Music Company is a subsidiary of India’s Zee Entertainment Enterprises Limited (ZEEL) which has over 48 million subscribers and more than 222,000 hours of Hindi programming. 

All videos uploaded on the channel is an official music video from the likes of Aakhri Baar, Zurana, Nain Shikari, and more.

In May 2019 alone, this channel gained over 2 million subscribers resulting in 894 million video views.

7. WWE (52.6 million subscribers)

World Wrestling Entertainment (WWE) Youtube channel is seventh-in the list, with 52.6 million subscribers. WWE channel contains more than 1,500 videos including Monday Night Raw and telecasted SmackDown LIVE every Tuesday night. They also upload the videos of behind-the-scenes footage of WWE matches.

6. Canal KondZilla (54.4 million subscribers)

Canal KondZilla YouTube channel launched in 2012 by Konrad Cunha Dantas who is a Brazilian music video producer, director, and writer. Now, this channel has over 54.4 million subscribers and over 23 billion views.

This Youtube channel has over 700 music videos which include Koral Conká, DJ Marlboro, MC Guime, Preta Gil, and more artists. He received the Multishow Awards for the music video Tombei, by Koral Conká which is the Best Music Video in 2015.

5. SET India (62.1 million subscribers)

Sony Entertainment is an Indian Hindi television network launched in 1995 and entered started the YouTube channel in 2005. Now, this channel 31,000 videos with 62.1 million subscribers. They originally played Top 10 artists like Taylor Swift and Katy Perry videos. This channel also including entertainment videos of The Kapil Sharma Show and police dramas like Crime Patrol.

4. 5-Minute Crafts (63.2 million subscribers)

5-Minute Crafts is a leading DIY, hack tips channel which is launched in 3 years ago that surpassed some of the most popular YouTube channels, like whinderssonnunes and elrubiusOMG. It has now, 63 million subscribers and 3,000 videos that are viewed over 16 billion times.

3. Cocomelon – Nursery Rhymes (68.8 million subscribers)

Cocomelon is originally called ABCkidTV and this channel contains children’s nursery rhymes and original songs in 3D animation. It has an average of 3 million new subscribers every month and one of the longest-running top channels on YouTube

They published its first video in September 2006, and its popularity exploded in 2017. This channel also has one bad record of 12 most disliked videos of all time in youtube “Bath Song.” This video has 1.45 billion views and more than 1.6 million dislikes.

2. PewDiePie (102 million subscribers)

PewDiePie is the second-most subscribed YouTube channel with 102 million subscribers which is created in 2010 by Swedish comedian Felix Arvid Ulf Kjellberg, is best known for its “Let’s Play” videos and blogs, as well as Kjellberg’s following. Most of this channel viewers said his content as obnoxious, goofy, and filled with profanity. 

1. T-Series (123 million subscribers)

Finally, the most subscribed channel and the king of Youtube is T-series. It has over 123 million subscribers and 3.188 billion monthly views, making it the most-subscribed and most-viewed YouTube channel in the world. This channel is the first to reach 100 million subscribers on Youtube history. 

T-series a popular Indian music company that started a Youtube channel in 2006 itself after one year of YouTube started which is 2005. The “Aashiqui” soundtrack album was sold over 20 million units in India, making it the best-selling Bollywood album of all time. 

Source: Numbers are based on Social Blade findings as of December 2019.

How to Use Reddit in Your Marketing Strategy

How to Use Reddit in Your Marketing Strategy

Reddit For Marketing

Reddit ranks 18th globally and 4th in the United States according to the latest Alexa website rankings. Reddit has over 150k active communities with 330 million active users and 8 billion page views monthly. Reddit is the birthplace of all kinds of memes content and the perfect place for viral marketing. The viral post hits the front page of Reddit, because of the post’s popularity and demographics of its user base. Getting your post on the front page of Reddit is like hitting a viral content. The amount of traffic and awareness that will give is absolutely incredible and generate immediate traffic of million hits possible.

Most Reddit users are using this platform to learn new things and get instant updates from world wide. If you’re a digital marketer and looking for a new marketing channel, then Reddit is one of the best options for you to consider and it’s open for everyone to enter. 

This blog will guide you on how to use Reddit on your digital internet marketing strategy.

How Reddit Works?

Reddit is all about user-generated content that can be upvoted or downvoted by users when posting on subreddits. Submissions that get lots of upvotes move to the subreddits top post and also possible to features on Hot page. For promoting your services or products, there are lots of subreddits such as promotions, entrepreneurs, growth hacking, small business, and a ton of other subreddits. If your posts are promoting marketing reasons and the moderators’ suspects they remove the post with the reason. So before posting any subreddit, you have to read that community rules first. 

Reddit Users Statistics

Before you get into Reddit marketing strategy have to know more about the user base.

  • Around 71% of Reddit news users are male.
  • In the USA, 26.6 million users use Reddit at least once in every month.
  • 59% of them are 18-29 of age.
  • 47% of Reddit users are always available online.
  • 67% of Reddit users view websites in the photos category and 53% of visit websites clicks in the Advice category.

If your target audience falls into this group, Reddit will surely help your business move to the next level.

Posting on Reddit

There are two types of posting methods on Reddit, first is direct links that simply redirect the users to an external site, and the second one is text posts which are hosted on Reddit. If you’re looking to boost your website traffic, choose link posts and more interested in getting backlinks to your site then text posts are a better choice.

Make sure that your texts or link posts are relevant to the subreddit where you’re posting. AskReddit is one of the popular and most subscribed subreddit where users can post all kinds of questions and the others can answer those questions. As a business owner or marketer, you should give more focus on those topics to reach more audiences.

The best practice is to check the hottest posts of your niche subreddits and analyze how if any promotional posts have made it to the top 100. If there’s a post that related to your category, you have a good chance to do the same thing and reach more visitors. 

Avoid Getting Banned

Reddit community will easily ban users who post advertisements content on unrelated subreddits. So before start posting on subreddit read their rules and understand the community. Other than banned accounts, sometimes it might lead to banning an entire domain links that appear on this platform. 

Here are some tips to avoid account banned on Reddit

  • Don’t submit the same comment on different subreddits.
  • Don’t submit links only to your website
  • Don’t ask for upvotes
  • Don’t share anyone’s private information
  • Don’t be overly promotional
  • Don’t share illegal content and scam content.

Create Real Profile

To avoid any suspension on the Reddit account, you need to create a profile that looks like a real person, not a marketer. If there is a small word that on your posts might be promotional is enough to get you banned. So submit various sites link and quality content. to increase “karma” points. Post insightful comments on other posts improver comment karma. Reddit users should be active in several subreddits or their niche community to show you’re a real people, not a spammer. You can also create subreddits if you earn 1k+ karma points.

Post on Right Subreddits

Reddit is full of smaller communities called subreddits. Initially, you can choose niche subreddits with few subscribers and earn karma to post big subreddits that generate lots of traffic. If you post directly on big subreddit (more followers) without a minimum of karma points, you post will be removed. Niche subreddits are full of engaged users who are easy to convert for your business goals. Posting on a more followers subreddit may you will get more website traffic, but it has a low conversion rate. So try both techniques and see which works better for your marketing objectives. 

RedditAds Marketing

For those who are not familiar with the Reddit Ads, its nothing but a regular Reddit post except for the words “promoted post” which indicates that’s a paid content. This RedditAds post appears on the top of the subreddits. Try to test out ads on the Reddit platform that might drive ROI for businesses. By using this feature you can target subreddits, track performance easily, and drive clicks on this part social network for a cheap price ($1.50 CPM). If your RedditAds campaign works, it would be very profitable for your business.

Get an Excellent Support for Queries

If anyone asking a technical question on the relevant subreddit no matter how complex, it is likely to get answered from someone. So we can call Reddit as a lively community. Getting this type of natural exposure from others will definitely work for all kinds of brands. If your business offers solutions or products which might have queries or suggestions, then you can easily get a solution or you can provide clarification about that. Create a subreddit for your business and share useful content that attracts the user and gain new customers.

Reddit has lots of marketing potential and reaches target customers easily that can help to generate traffic and leads to your business. So include Reddit marketing also in your marketing strategy and implement this.

How to Recover Your Facebook Account Password

How to Recover Your Facebook Account Password

Forgetting the password is pathetic and trying to remember that password and login into your account may be exhausting. Maybe it’s been a while since you last logged in your Facebook, or just started a new Facebook account and can’t remember the email address or phone number you used to create it. Now did you forget or lost your Facebook password? Well, you are not the only one in this world to face this issue. It is a common issue that everyone facing to recover their Facebook account.

If it happens to you, it can be frustrating to lose access to your Facebook account. Don’t worry, you’re in the right place. Here we will guide you to recover your Facebook password even without an email or phone number.

How to Reset Facebook Password

The Facebook account password reset process very is tricky, especially if didn’t set up backup recovery options like a phone number or email address. Please keep in mind that many of the options below take time and many people tried and they have succeeded sometimes its doesn’t work at all. 

Method 1

Facebook Login Page: Go to the Facebook login page and enter your Facebook email address and password. If still, it shows “the username or password that you’ve entered incorrect.” You have to re-think your password or you have to find your Facebook account that available or its disable or hacked.

Facebook Login Page

Choose Password Recovery Option

By using your Facebook email address or phone, you can reset your password to the same as your email account.

Click on the first option to get code on your email and then the “Continue” button.

Click on the second option to getting code on your phone number and then the “Continue” button.

Now you will get a unique 6 digit code either your mail or phone number based on your choice. Enter that code into the recovery checkbox and click continue.

Set Strong New Password

Now set a “strong” password for your Facebook account.

Having weak passwords like dob, phone number, or your name makes it easy for hackers to gain access to your information.

After create your password, click on the “Continue” button to get logged in your Facebook account.

Method 2

Find your Facebook Account: Click Facebook’s Find Your Account Link and enter your email address or phone number to find your original account. You can also search your account by using a Facebook profile name. Type you Facebook profile name and enter, you’ll see a list of accounts that have your name, if you found your profile on this list, choose This is My Account when you see your profile photo, and follow the instructions from there to reset your password and regain access to your account.

Forgot Facebook Username: If you’re not sure what is your Facebook account username is, just ask a friend to login their Facebook account and navigate to your profile, then send you the URL that shows up on the URL bar. Facebook username URL will be like https://www.facebook.com/john.smith.901. The last part, john.smith.901, is your username. If Facebook is able to find your account, you’ll be guided through instructions to recover your password and regain access to your account.

Alternate Email or Phone Number: Still If you’re unable to find your account then try to use an alternate email address or phone number which you given while created on Facebook. This will help you to reset your Facebook account password. 

Method 3

Use Trusted Contacts to Recover Your Account

If you’ve tried all the above methods and still nothing works, don’t worry. You can recover your Facebook account using a trusted contacts method. 

Facebook Trusted Contact

To use and succeed in this method, you need to choose your friends or family after you created your Facebook account. Here are the steps for the initial setup facebook trusted contact. 

  1. Login to Facebook (remember, for this part of the process you need to still have access). 
  2. Go to your profile, in the upper-right corner, click the down-arrow and select Settings.
  3. In the left side column, select Security and Login.
  4. In the Choose Friends area, click Choose Friends to contact option and edit.
  5. In the Choose Trusted Contacts search box, type the trusted contacts of three to five Facebook friends and then click Confirm.  

To use your trusted contacts to regain access to your Facebook account by following these steps. 

  1. Go to Facebook’s login page.
  2. Under the Password field, click Forgot Account. 
  3. In the “Reset Your Password” page, click No longer have access to these. 
  4. In the “How Can We Reach You” page, enter an email address or phone number you can access, then click Continue. 
  5. Click Reveal My Trusted Contacts and type the name of one of the contacts you previously assigned. 
  6. Next, you’ll see some instructions and a recovery code link.
  7. Send that links to your trusted contact friends and ask them to follow it and send you the code they see. 
  8. Now use the code to access your account.