Sonia Martin is a Content marketer and editor for Social Singam, the best social media news updates blog. She is a Digital marketing expert and WordPress fanatic who works closely with B2B and B2c Businesses providing content that gains social media attention and increase their search visibility. She enjoys traveling adventures, foodie and reading books when she's not working.
Inviting a video call through a link is common in apps like Teams, Zoom, or Google Meet. But now the World’s most popular messaging app WhatsApp is also rolling out this feature so that users can share a link of a call with family members, friends, and whoever is in the WhatsApp contact list. With over a billion users accessing across the globe, this feature could help WhatsApp calling become simpler to start a video call conversation.
📞 Excited to introduce Call Links on @WhatsApp so you can easily start or join a call using just a link. Available for both audio and video calls starting this week. pic.twitter.com/SfSJMlMYEm
Meta’s CEO Mark Zuckerberg today announced this feature that users can now join WhatsApp calls through this link with a single tap. He also tell that the Whatsapp company is testing 32-person encrypted video calls. In April 2022, they announced the extended group call feature but now it will be rolling it out for a limited number of users.
In a recent product announcement meeting, Meta CEO Mark Zuckerberg noted that: “Most people use feeds to discover content and use messaging for deeper connections.”
How To Create Video Call Link on WhatsApp
Users can create a WhatsApp video call link under the calls tab. Once the link is created, users can share these dedicated URL links for WhatsApp group video and audio chats.
The call links feature is rolling out this week to all users but there is no confirmation whether it is for android or ios users or for both. So if you need this call link option, you should have an updated version of Whatsapp. This audio & video chat link expires after 90 days of inactivity. If you send it to someone who doesn’t use WhatsApp, they will be redirected to download the app.
Snapchat launched a new web app Snapchat+ which is in July for paid subscribers in the United States, United Kingdom, Canada, Australia, and New Zealand. Snapchat Plus subscribers offer access to early and exclusive features like the ability to pin a friend as a BFF, exclusive badges, story rewatch count, Snapchat web, and more. Snapchat Plus costs $3.99 per month and counts over a million users.
Now the desktop version of Snapchat is available for entire global users.
On Snapchat for Web, users can send snaps, and messages and also chat via video and voice calls. The web version of Snapchat also includes access to the mobile app’s messaging features, including chat reactions and Snapchat emojis. It also now features more than 10 Lenses for video calls. Snap’s head of messaging products, Nathan Boyd, said a web version of Snapchat was an “unmet opportunity” for the company during The Verge’s interview in July.
Snapchat’s web browser version gives a smoother user interface and more space to chat and video call with friends in the same window. Nearly one hundred million users call others using Snapchat every month, the company said in July, and they’ll typically chat with other users right before they close the app.
Snapchat Web Login
To log in to Snapchat for Web, you need to enter web.snapchat.com on your browser and log in with your Snapchat username and password. Now complete two-step verification on your phone. Once you open Snapchat on Web, you can continue your conversations from where you left them on a mobile app.
When you use Snapchat on Web, your Bitmoji will appear in chats that indicate to others that you’re using the chat via your desktop. In addition, the web version of the app includes a privacy screen that hides the Snapchat window if you click away for another task.
Same as the Snapchat mobile app experience, messages that are sent via the Snapchat web are automatically deleted after 24 hours and it also prevents users from taking screenshots. Snap inc, earlier shared that the average caller on Snapchat spends more than 30 minutes a day on calls. Everyone sees Snapchat as a mobile-first platform so they decided to bring Snapchat’s core features to the web after listening to feedback from users. Soon they plan to add the app’s other features, including viewing Stories and Memories to Snapchat for Web in the future.
The biggest launch of Snapchat for Web feature comes as the social media platform has been the right way to compete with TikTok and Instagram because both of the apps can be accessed via the web.
Snapchat’s New Features
Snapchat Chat Shortcuts
Question Stickers
Lock Screen Widget
In addition to Snapchat on the web, they also introduced new chat shortcuts at the top of the chat tab to make it easy ways to do things like unread Snaps, messages, missed calls, and replies to stories. The snap company says the shortcuts will also remind you if you need to reply to someone and also show you when your friends’ birthdays are coming up.
Snapchat is also launching a new “Question Stickers” feature to let users ask questions in their stories in an AMA-style. You can use the feature and ask funny questions to your friends. It’s very similar to Instagram’s question sticker.
Snap has also launched Lock Screen Widgets for iPhone users now that the iOS 16 update has come out recently. These widgets allow users to create shortcuts for the conversations they want.
Douyin is a Chinese version of TikTok that allows users to create, edit and share short videos and live streams with lots of filters, effects, audio, and music. This app contains many short-form user videos, from genres like trending music, dance, entertainment, pranks, stunts, tricks, sports, vlogs, jokes, and more with durations from 15 seconds to ten minutes.
Douyin was launched under the name of A.me before rebranding to Douyin (抖音 literally “shaking sound” in Chinese) in December 2016. Douyin app was developed in 200 days and within a year it hit 100 million users and more than one billion videos viewed every day.
TikTok is an international version of Douyin, which was originally released in the Chinese market in September 2016 by ByteDance(TikTok) owner Zhang Yiming. After that only TikTok was launched in 2017 outside of China for iOS and Android. After merging with another Chinese short video social media platform, Musical.ly, on 2 August 2018, it became so popular and available worldwide.
How To Download Douyin or Chinese TikTok
You can download this Douyin social media app direct from their official website by scanning the QR code or installing the package on your device. This Douyin Chinese app is available for PC, smart tv, iOS, and Android app store.
If you are in china and you want to use TikTok, you can download this app on the TikTok website straightway.
Is Douyin the Same As TikTok?
Even though both the Tiktok and Douyin china (抖音中国版) platforms are owned by the same Chinese tech company Bytedance, both have a very similar user interface but no access to each other apps content and features completely different. The main difference is users can’t interact with each other. The Chinese and international versions of this TikTok app douyin have very different registration processes, policies, and content. The same search words result in completely different content and profiles on both apps but it is very successful due to their algorithms that recommend content to their users on the “For You” page.
Their servers are based in the market where the respective app is available. Douyin contains an in-video search feature that can search by people’s faces for more videos of them and this app also have features such as booking hotels, purchasing products, and making geo-tagged reviews. Also, Douyin app offers to send messages to other users so that you can use it as a messaging app.
It doesn’t matter whether the product is localized. Our strategy is to globalize products and localize content” – Owner’s of Tiktok/Douyin
Recently TikTok is the top preferred search engine option for Gen Z users. While speaking at Fortune Brainstorm Tech 2022 in July, Google’s Senior Vice President told that the company has its eye on TikTok: “In our studies, something like almost 40% of young people, when they’re looking for a place for lunch, they don’t go to Google Maps or Search. For DouYin in 2022 Q1, it established a search engine with 550 million active users.
Difference Between Douyin and TikTok
Source – Adchina io
Users Comparison and Video Creation on Douyin vs TikTok
TikTok – As of June 2022, TikTok U.S. users aged between 10-19 have a Tiktok account which is 37.2% of whole users of this app and 64% of users are under 30 years old. So we can call it a Teen App because the content is mainly shared by these young people daily, with native content being the mainstream. Generally speaking, young people in Europe and the United States tend to be cool, Middle Eastern users show off their wealth, and Southeast Asia looks simpler and rustic.
Top 5 most followed TikTok accounts
Khaby Lame
Charli D’Amelio
Bella Poarch
Addison Rae
Will Smith
Douyin – Compared to TikTok, Douyin has become a universal app in mainland China. With the rapid-fire growth of users, another significant change in Douyin is reflected in the content position, which is also changing towards a more mainstream and diversified direction.
Initially, TikTok’s video length is just 15 seconds after the tremendous growth in usage they extended the post videos length up to 3 minutes and now users can upload videos of up to 10 minutes.
The longest video Douyin’s international edition (抖音国际版) can post is a 15-minute video.
Content on TikTok vs Douyin
TikTok (Douyin – 抖音）algorithms are 10x more powerful and addictive than other social media platforms. The most popular posts shown on your profile are completely different between the two platforms (Douyin vs Tiktok). Douyin videos are more focused and content-driven than TikTok. This Chinese international version of Tiktok’s most videos has a computerized automated voice that narrates in Chinese. In contrast, TikTok generally relies on the creators explaining their own videos which given a trend, and many TikTok celebrities, singers, dancers, and artists become famous through this.
Douyin provides a wide variety of videos all on the recommended pages that include film, music, skills, health tips, foods, pets, travel, television clips, etc. Whereas TikTok gives more priority to pushing content from various regions through big data algorithms.
But in Douyin search fully depends on keywords, the more fans and likes the account ranks on top, and the keywords of pushing more views to your videos.
Live Stream on Douyin vs Tiktok
Livestream videos are more popular in the Chinese e-commerce industry, and Douyin is on top of that. A small tv icon on the top left corner of the app screen directs users to its live broadcast feature. The live feature will help to build brand awareness, for small businesses looking to promote content and sell their products directly.
TikTok also offers live streaming features but it’s also popular among its users.
In a recent survey,
50% of TikTok users purchase after watching Tiktok live.
50% of users are more interested in branded live content than normal TikTok users.
1 in 5 live streaming users watch TikTok LIVE and of that group, 62% watch it every day.
Recently July 2022, TikTok Drops Plans for Expanding Live-Stream Shopping in the US.
In-app Purchases: Douyin vs Tiktok
One of the most notable features of Douyin is its in-app store which helps the user to purchase just a tap away. Users can Purchase small cosmetics items to larger home appliances products like Facebook marketplace products. So that many companies use user-generated ads and directly link products to their profile.
KOLs (Key Opinion Leader) feature products on their “suggested products” page. They also have links to the affiliated Taobao Store or the in-app Douyin store on their profile.
While Douyin and TikTok are both short-form video platforms but they are very different from a social media marketing viewpoint. The major differences between these two are market region and content. Both the apps are good features in their own way which surely helps to build brand awareness, and promote your products, services, and content.
Twitter recently launched the first stage of live testing of the ‘Edit Tweet’ feature which is the top most requested feature by Twitter users in very long years. Edit Tweet is a feature that helps people make changes to their Tweets if there are any typos, missed tags, images, videos, and other facts missing within 30 minutes after its published.
if you see an edited Tweet it's because we're testing the edit button
The edit tweet function is tested internally by the Twitter developers team and will be rolling out for Twitter Blue subscribers later this month. Twitter Blue currently costs $4.99 per month.
Now, this service is available for only selected Twitter Blue users and that too in the USA, Australia, Canada, and New Zealand regions users. So India and other country users will wait for a few more months to get this awesome feature.
How does Twitter Edit Feature Work?
“For this test, Tweets will be able to be edited a few times in the 30 minutes following their publication. Edited Tweets will appear with an icon, timestamp, and label so it’s clear to readers that the original Tweet has been modified. Tapping the label will take viewers to the Tweet’s Edit History, which includes past versions of the Tweet.”
An edited tweet will have a label, icon, and timestamp to notify the user that it has been modified, and so that users can tap the label to view the tweet’s edit history and that past versions of the tweet. The main reason for a time limit and tweet edit history is publicly accessible to protect the integrity of the conversation.
Back in July, Twitter announced a 67% price increase for Twitter Blue subscriptions. So this Tweet edit feature could see overall Blue revenue jump as a result.
Can I Edit All My Old Tweets?
No. Twitter will not let you edit your old tweets. You will only be able to do multiple edits on a tweet up to 30 minutes after it is posted.
The world’s top video platform YouTube introduced new features and updates for shorts creators and viewers. They keenly watched the YouTube shorts video’s performance and launched a new feature called Watermarks on Downloaded Shorts. This helps to stop users from re-posting YouTube Shorts clips to other social media apps.
If you’re a YouTube video content creator who downloads your own Shorts from YouTube Studio to share across other social platforms, you’ll now find a watermark added to your downloaded shorts video.
This feature is completely rolling out over the next few weeks on desktop, and also they plan to expand this to the mobile user over the upcoming months.
“If you’re a creator who downloads your Shorts from YouTube Studio to share across other platforms, you’ll now find a watermark added to your downloaded content. We’ve added a watermark to the Shorts you download so your viewers can see that the content you’re sharing across platforms can be found on YouTube Shorts.”
This is a good initiative from youtube and very useful for cross-promotion. But the real struggle is mainly for creators because sharing watermark videos could be penalized on other social apps. The real goal might look like restricting quick video sharing throughout apps, which allows you to make it a bit more difficult for creators to certainly re-submit their Shorts to Reels or TikTok as well, as a method to construct their presence in every app.
It’s well worth noting each TikTok and Reels additionally consists of watermarks on downloaded clips, a good way to limit the same, so it’s now no longer unexpected to look at YouTube and take a comparable approach. But still, it’s any other attention – and with the present-day system making it so smooth to simply re-publish your brief clips throughout every app, a form of low-attempt baiting procedure, to look what you may get as a result, it’s any other strategic attention for creators.
Pinterest has added another option to drive more traffic from your Idea Pins with lots of new Board Sticker options that enables you to highlight a specific Pinterest board via your Idea Pins in the app. The Idea Pins were originally called Story Pins but to avoid confusion with similar features on existing social media platforms and to give a better intention behind this new Pinterest product, the name changed to Idea Pins.
In the above image shared by influencer marketing analyst Lindsey Gamble, the new Board Sticker is now available to some ios Pinterest app users in the sticker tray within the Idea Pin creation flow. By tapping on that, you’ll be able to choose from your existing boards to link to, with various display formats for your Board Sticker, texts, and music, and add to your frame.
🚨 NEW 🚨 Creators can now link out to their @Pinterest Boards in Idea Pins via a new Board sticker. 📌
Whats the benefit of this? 🤔
It’s a easy way to increase visibility for their Boards especially ones that are part of brand collaborations. 🤝 pic.twitter.com/z2ZV2bOQud
That Pinterest stickers will link users directly go to your dedicated topic board, which could help to highlight more of your Pin content and drive more referral traffic from those links.
Creators can add up to 5 board stickers per image & add up to 20 board stickers max in an Idea Pin. So you’re not restricted to a single sticker per frame. Creators can able to tag any public board they own, but they can’t tag private boards or other creators’ boards.
This could be the best way to highlight specific products or services that you offer, via direct links back to your bigger display of Pins, to further highlight your offerings.
The main intention of the added Pinterest stickers link on the boards could also help to drive more clicks, and with the holiday season presto approaching, it may be worth mapping out, say, a Christmas gift idea board, which you could also link to in unborn Idea Leg sweats.
At present, the option is only available to selected users on iOS. Though it’s not available to everyone just yet. So, SocialMediaToday experts asked Pinterest for further word on the rollout of the option, and they will update this post when they hear back.
WhatsApp is one of the most popular global mobile messenger apps all over the world with nearly two billion monthly active users it is the most preferred chat app on everyone’s phone to interact with friends, families, and professionals through chat, audio, and video calls. You can also share stories, documents, and live locations, and send and receive money to your WhatsApp contacts.
For this reason, the Meta-owned messaging platform keeps adding many new features on its Android and iOS devices to provide its customers with a smooth and easier messaging experience. But the lesser known feature is pinned chat on WhatsApp.
What is WhatsApp Pinned Chat?
The Pinned Chat feature on Whatsapp allows you to pin chats on the top of your chat list so that you don’t want to scroll down or search for the chat on the Search bar. You can pin up to 3 of the most important chats on your profile.
“With pinned chats, you never have to worry about scrolling through the long list of conversations to text your family members or your best friend. Users can now pin up to three of the most important group or individual chats to the top of their chat list for easy access – simply tap and hold a chat, and then tap the pin icon at the top of your screen,” noted WhatsApp in a press statement.
Pinning a chat on WhatsApp is easy for both mobile(android and ios) and desktop versions. Here is a step-by-step guide to pin and unpin chats on WhatsApp.
How to Pin a WhatsApp Chat on Android
Open your WhatsApp account on your Android device.
On the chat tab press and hold the chat you want to pin.
Now it will display options like Pin, Delete, Mute, and Archive.
Select the Pin icon on the given options.
Once done, it will remain on the top always.
Like this, you can add a maximum of 3 chats pinned on your WhatsApp profile whether it’s a personal chat or a group chat.
Instagram is the most popular and top most used social media platform in the world which is mainly used for photo and video sharing purposes. It reached two billion active users in Q3 2021 and it will reach 2.5 billion by 2023. You can share posts, create quick Instagram stories, make reels, start live videos, Direct message options, take pictures using various exciting filters and importantly make video or voice calls.
The tone you receive when you have a notification on Instagram is the default alert tone for your phone. You might be bored of the regular notification sounds of the Instagram message, audio, and video calls? then here it’s a simple steps to change your Instagram audio and video call notification sounds within a minute without third-party apps.
How to Change Instagram Voice and Video Call Ringtone
Instagram does not have an in-app option to change alert tone but you can change your Instagram call ringtone by following these steps even though you tried inside the insta app it opens on the mobile’s system settings.
Open the Instagram app
Open your profile and go to Settings
Click Notifications
Tap Messages and Calls
Scroll down to the bottom and select additional options in the system settings
Tap Instagram Direct Video Chat
Go to Sounds/Ringtones
Now choose and set your favorite ringtone as video and voice call notification sound
How to Change Instagram Audio and Video Call Notification Sound on Mobile Settings
Open Settings.
Tap the Apps Management section and expand to see all apps.
Now, open Instagram and then open Notifications.
Choose Instagram Direct Video Chat
Tap Sound and select any of the system or local sounds as your wish.
All set! Now you can hear the notification sound that you set when someone calls either video or audio.
This blog only explains how to change the notification sound for calls but we can change the notification sound for Instagram likes, comments, mentions, new followers requests, live videos, and much more. This Instagram app notification sound set procedure is the same for both Android and iPhones.
Thank you for reading hope this article would help you to change the alert sound for all your Instagram notifications and feel free to ask a question or suggest some additional information about Instagram features that we missed.
Social media refers to online platforms which people use to interact, communicate, and share their ideas. The famous social media platforms include Facebook, Twitter, TikTok, etc.
These platforms allow a user to communicate with his followers through frequent social media posts, comments, and activities. Currently, all social media platforms are observing traffic of 4.6 billion, which constitutes 63% of the world population.
Source: Hootsuite
Athletes, film stars, businessmen, and notable people all around the world are using social media to gain more followers and a target audience. This directly translates into more significant societal influence and celebrity status.
Brands and businesses all over the world hire influencers with a large number of followers to promote their products. They have become an integral part of modern marketing strategies. 77% of marketers admitted to using Facebook and Instagram retargeting posts to generate more sales.
In short, be it personal branding or product selling, social media posting is what you need to focus on. The better your social media presence and interaction posts on social media would be very helpful in reaching the top.
The Guide to Creating Engaging Social Media Content
Social media is a platform that cannot be controlled. People only watch what they like, or they scroll to another post of their choice. To get the viewer’s attention, your posting should be up to date conforming to popular trends and well-accepted styles.
Here is how you can create fun engaging posts for social media posts.
Don’t Describe, Reveal
Humans always choose visuals over the content. It is a part of the human psyche. The visuals are easy to relate to and process. The prime example of that is the difference in the number of people buying novels and watching movies. The audience of cinema is multiple times greater because it is a visual medium.
Similarly, to attract the masses you have to post frequent photos. Instead of posting an article on the benefits of your soap, you should post a picture with small bullet points highlighting its features. The post with pictures would get higher viewership.
People like social media posts with which they can connect. Although photo-shopped or stock images can be used for good, they come in second place when compared with real-time photos.
A story or post containing real-time images is very easy to relate to. People can picture you being there and become interested in knowing the details. A real image intrigues people to know more about themselves.
As per marketing data, visitors who see real-time photos are 35% more likely to sign up for your brand page. This shows the power of the human experience.
Always Prefer Graphics Over a Number
While describing numbers to prove your point, you should always use graphics. People don’t spend much time on a single social media post. It isn’t easy to analyze the figurative comparisons in 3-10 seconds.
The better approach is to use graphics. The graph can be a bar graph or a pie graph. With a graph, they can instantly understand the trend which you are using to prove your point.
Understand The Audience
Before posting you should know your target audience. This allows you to write words that people can instantly feel connected to. This generates a greater response and people feel at ease while talking with or about you.
The writing style for a post celebrating Real Madrid winning the champions league and Joe Biden becoming US President would be altogether different. At first, you require informal language showing euphoria while later you have to write in a more informative style.
Follow the Latest Social Media Trends
The trends are your best friends. They teach you exactly what to post. Whenever a trend is on top, it becomes the talk of the town. All you need is to post something about that, and people would start discussing that on your account.
This allows social media marketers a window to attract more crowds. Whenever you join your product description or promotional package with updated trends. People are inclined to take notice. After that, it is your responsibility to translate that response into sales.
Use Right Hashtags
Hashtags help search engines to recognize your post. With the right hashtag choice, you can connect to your target audience which is searching for the same thing.
As per data, tweets with hashtags get 57% more tweets. The brands have observed a 55% increment in engagement with the right hashtags. Therefore, it is important to work on trending hashtags and then incorporate them into your post.
Be one of their own
People only follow you when they find common ground. Therefore, it is important to act like you are one of them. Your post should use relatable language.
The unnecessary verbose brings down your visibility. People don’t have time to consult a dictionary just to know their views on a topic. So always be simple, it would get more attention.
Create Unique Content with AI Tool
Many people struggle to write in an engaging tone. The Paraphrasing tool uses advanced AI to rewrite your original draft and convert it into exciting content. They can increase the readability of our content in a matter of a few clicks. Every social media user should use these tools to generate user-friendly content.
Benefits of Social Media Posting
We have discussed the need for social media posting. To further prove our point, consider the following benefits that engaging social media content can offer.
It builds your personal and brand identity
It provides a chance to create a loyal fan base
It helps in influencing others
It makes you connect with people of your choice
It assists you in creating trends
For consumer products, it gives you a medium to engage the audience from every part of the world
It provides an opportunity to express your thoughts
It generates more sales leads
It gives instant customer feedback
It connects people with your brand
Makes the customer journey smooth and direct
Hope these points are bit enough to encourage you to pay attention to your social media posts.
Final Words
We are living in the age of social media. It has emerged as the greatest public platform where people of all cultures, casts, and colors interact with each other. To stand out among them, you need to publish engaging social media posts.
Importance of LinkedIn for Students and Job Seekers
LinkedIn is a professional network social media platform designed to help students and employees make business connections, connect with industry experts, share their skills & work experiences, and showcase their resumes to find and apply for jobs globally. College students can use LinkedIn to establish a professional online presence, which is more important for getting jobs, internships, and volunteer opportunities.
LinkedIn is the world’s largest professional networking platform with more than 830 million users and is used in 200+ countries. So as a college student, you should have a solid professional LinkedIn account and resume to display your skills, post-academic updates, technical area of interest, certification details, and interact with industry experts and potential employers.
LinkedIn’s basic account access is free, but premium subscriptions offer extra features and tools to help you land a job, grow a business, follow leads, and hire talents. LinkedIn offers a one-month free trial of premium subscriptions with different and you can cancel your LinkedIn subscription at any time if you’re not interested to access it anymore.
Here are the top seven reasons why every college student should be on LinkedIn.
Stay Connected and Get Hired
Apply For Jobs
Join Professional Groups
Connecting with Professionals
Ease of Company Research
Recommendations
Let the Companies Find Your Profile
Top 7 Benefits of LinkedIn for Students
1. Stay Connected and Get Hired
LinkedIn’s primary aim is to connect employers with potential employees. So obviously it’s the right platform for students, and graduates to post their resumes and find good employers. It has excellent search features that can help you find people in your industry, and keep you up to date with things happening around you.
2. Apply For Jobs
LinkedIn every day millions of job listings are published by companies. Here you can search for jobs based on your skills and location and apply within a seconds using LinkedIn’s Easy Apply feature, which lets you add your resume. Employers will receive a copy of your profile, along with the option to access additional details — which leads to the importance of a strong LinkedIn profile. Make sure your photo, summary, qualifications, and credentials reflect your professionalism and strengths.
LinkedIn is a global networking platform. So if you’re interested in overseas jobs, you can connect with all the major international employers and find employment in foreign countries.
Once you create your account on LinkedIn, you can set email alerts to receive notifications of recommended jobs based on your skills and selected region. You will be able to see the notification as soon as you log into your LinkedIn accounts.
3. Join Professional Groups
LinkedIn as a social networking platform has tons of relevant groups which act as forums where you can connect with like-minded people and share knowledge. You can join any of these groups and discuss relevant topics. Find groups by using the site’s recommendation and search functions. Check who in your network belongs to a given group, and use current connections to build future ones.
4. Connecting with Professionals
If you have a look at LinkedIn, you’ll find out the large number of professionals who choose to connect here. You can find your friends, co-workers, classmates, and family members on this platform. Connect with business decision-makers in your field, interact with them and share ideas. Observe your industry’s new trends and how professional leaders handle and execute things. LinkedIn is a great network to learn from industry professionals which helps you to level up. To connect and interact with the right people, tell them your story and you might get more opportunities in your professional career life, business, and the entrepreneur mindset.
5. Ease of Company Research
One of the best benefits LinkedIn offers to college students and job seekers is that they can check out the complete LinkedIn company pages of their targeted employers. By visiting company pages, you can get lot more details about the company services, employees list, location, jobs, hiring practices, current projects, and daily updates about the company. This kind of company research on LinkedIn will always stay ahead of your competition in the industry and increases your employability.
The company’s information can help you prepare for interviews, also you can connect with the employees and get a referral for work. So follow your favorite companies and get updates regularly.
6. Recommendations
LinkedIn also offers a feature called Recommendations, through this you can get a recommendation note from your college professors, co-workers, and industry experts. People with several recommendations have a good chance of attracting employers’ attention and they can approach new job openings based on their skillset.
7. Let the Companies Find Your Profile
Today, every companies HR recruiters, looking for talented candidates on social networking platforms to fill their company’s job openings. If you have a good, detailed professional linked profile with the required technical skills then your chances are high to they contact for an interview process.
When you apply for a job, your prospective employer will check your LinkedIn profile to get to know more about you. Students often get a bad rap over their social media presence, so having a LinkedIn account as a student or a job seeker, gives a brand value and increases your visibility over others.
Conclusion
Considering the excellent benefits that connecting with professionals on LinkedIn brings, college students and fresh job seekers can never ignore this social networking platform. If you prepare yourself as early as possible, you can easily land a dream job of your interest.
