In the ever-evolving landscape of social media, staying on top of trending hashtags is crucial for maximizing visibility and engagement. Whether you’re a content creator, a business looking to enhance its online presence, or simply a social media enthusiast, understanding how to discover trending hashtags on any platform, let’s call it “X,” can significantly boost your online success. In this comprehensive guide, we’ll delve into various strategies and techniques to help you discover trending hashtags on X (aka) Twitter:
The Power of Twitter Hashtags
Each day, 125 million hashtags are tweeted
Twitter (X) hashtags are not just symbols; they are the heartbeat of conversations, trends, and global discussions. Leveraging trending hashtags can exponentially increase the reach of your tweets, connecting you with a broader audience and fostering community engagement. Let’s delve into the strategies that will empower you to navigate the Twittersphere and discover trending hashtags effectively.
Why Twitter Trending Hashtags Are Important?
Using hashtags started on Twitter, and no surprise, they can make your engagement go up by 21%. On Twitter, trending hashtags are important for a few reasons, especially for those who want to get the most out of the platform. Everything is happening on Twitter!
More People See Your Tweets – Trending hashtags not only make more people see your tweets, even those who don’t follow you, but they also help your Twitter numbers, like views, likes, and getting more followers.
People Like Popular Stuff – When more people join in and talk about something popular, your tweets get more attention. People like to join conversations that a lot of others are having.
Stay Updated and Connected – Using popular hashtags shows that you know what’s happening right now. This can get more people interested in you or your brand and might help you get more followers.
Advertise Your Business – For businesses, trending hashtags are like ads. They help you reach specific people, show off your products or services, and even run hashtag campaigns.
Make Your Content Viral – When you use hashtags that many people are using and find interesting, your tweets have a better chance of becoming famous. More people see your content, and it can have a big impact.
In simple terms, using hashtags on Twitter isn’t just a symbol thing – it’s a smart move. It helps more people see what you’re saying, lets you be part of big conversations, and even helps businesses get their messages across. So, if you want to do well on Twitter, using popular hashtags is the way to go!
What Reasons a Hashtag to Trend on Twitter?
A hashtag becomes a trend on Twitter when it quickly becomes extremely popular, often because it’s related to widespread events or discussions. Here are some factors that make a hashtag trend on Twitter (X):
Timing – Hashtags related to current events, TV shows, sports, or breaking news often become popular as people join the conversation.
Volume – A sudden increase in the use of a hashtag can make it a trend. The more tweets using it, the higher the chances of it becoming popular.
Engagement – Hashtags with lots of engagement, like retweets, mentions, and likes, are more likely to trend. The more people interact with the hashtag, the more it spreads.
Influence – Tweets from Influencers and famous people can make a hashtag popular. If their followers start using it, the hashtag gains more traction.
Novelty – New or unique hashtags can become popular if people find them interesting or use them in creative ways. Uncommon and creative hashtags often catch people’s attention.
Promotion – Paid promotions can push a hashtag to trend. Companies sometimes pay Twitter to feature their hashtag as a promoted trend, bringing it to a wider audience.
Local and Personalized Trends – Twitter tailors trends based on user locations and interests. This makes a hashtag trend within specific communities or regions, catering to the interests of different Twitter users.
Best Ways To Finding the Trending Hashtags on X
Exploring trending hashtags on Twitter (X) through manual methods involves interacting with the platform’s features, particularly the Explore tab, and keeping an eye on ongoing conversations.
Explore Tab
Twitter’s Explore tab serves as a hub for real-time discoveries on the platform. It compiles trending topics and hashtags, regularly updating throughout the day. To utilize this feature, click on the Explore tab (usually represented by a hashtag or search icon), and you’ll find a list of trending hashtags tailored to your location, whether global, country-specific, or local. Pay attention to both the general trending section and any specific categories that align with your interests.
In the Explore tab, you will find:
- What’s happening
- Popular videos
- Popular Images
- Trends for you
- Viral tweets
If you’re interested in discovering viral tweets on any given day, it’s essential to keep an eye on viral tweets for trending topics.
Challenges in Manual Search
Time-Consuming – Manually checking the Explore tab requires continuous refreshing and sifting through the information, demanding a considerable amount of time.
Relies on Location – The default trend settings are location-based, which might not be suitable for those seeking global trending topics.
Lack of Specificity – The Explore tab may lack the specificity required by users interested in trends within a particular niche or community.
To address these challenges, users may explore Twitter’s advanced search for a somewhat easier process.
Leverage the Search Section
The search bar on platform X is a goldmine for discovering trending hashtags. Start by entering keywords related to your niche or the content you’re interested in. As you type, the platform may suggest popular hashtags, giving you real-time insights into what’s currently trending. Experiment with different keywords to uncover a variety of hashtags that align with your content strategy.
Check Trending Topics
It is another manual approach that involves actively monitoring conversations on Twitter. Some social media platforms have a dedicated section highlighting trending topics or discussions. Explore this feature on platform X to discover popular hashtags associated with current events, holidays, or viral content.
This can be an excellent source for finding trending hashtags that are aligned with broader conversations happening on the platform. This includes following influencers, participating in Twitter chats, and observing discussions among industry leaders.
Follow Influencers Twitter Profiles
In every niche, some influencers and trendsetters shape conversations and set the tone for trending topics. Identify key figures in your industry on platform X and follow their profiles. Take note of the hashtags they use regularly, as these are likely to be associated with trending discussions. Engaging with influencers and their content not only keeps you informed but also enhances your chances of discovering relevant and timely hashtags.
Fortunately, Twitter provides helpful prompts in this regard. Simply glance at the “Who to follow” section on your profile or explore the Connect feature to discover profiles that align with your interests and frequently use relevant hashtags.
By following these profiles, you gain insights into trending and popular hashtags within your niche or areas of interest. This simple yet effective method ensures that you stay updated on the latest conversations and can strategically include trending hashtags in your tweets for increased visibility and engagement.
Also Read – How Social Media Influencers Make Money
Stay Updated and Active
It’s essential to be active on X to find the trending hashtags, viral posts, and updates. Regularly review the trending sections, explore new content, and engage with your audience to stay informed about the latest hashtags in your niche.
Take a closer look at popular posts on platform X to identify commonly used hashtags. High-engagement posts often feature trending hashtags related to current events, challenges, or popular culture. By analyzing these posts, you can gain valuable insights into the hashtags that resonate with your target audience. Additionally, explore the content of influencers or thought leaders in your niche to discover the trending topics and hashtags they incorporate into their posts.
Using of Social Listening Tools
Leverage social listening tools to identify trending hashtags on Twitter. These tools offer a systematic approach to monitoring and analyzing the platform’s vast data, allowing you to pinpoint emerging trends and popular hashtags within your niche. By utilizing social listening tools, you gain valuable insights into ongoing conversations, enabling you to stay informed and strategically integrate trending hashtags into your Twitter strategy for enhanced engagement and visibility.
Brandwatch – Brandwatch is a powerful social listening tool that allows you to monitor Twitter conversations in real time. It provides analytics and insights, helping you identify trending hashtags and understand the sentiment around them.
Hootsuite – Hootsuite offers social media management features, including social listening capabilities. With Hootsuite, you can track Twitter conversations, monitor trending hashtags, and engage with your audience seamlessly.
Talkwalker – Talkwalker is a comprehensive social listening and analytics platform. It helps you track hashtags, mentions, and conversations on Twitter, providing valuable insights into trending topics and audience sentiments.
Sprout Social – Sprout Social is an all-in-one social media management tool that includes social listening features. It allows you to monitor Twitter for trending hashtags, brand mentions, and relevant conversations to inform your social media strategy.
BrandMention – BrandMention is a user-friendly social listening tool that enables you to keep track of Twitter trends and hashtags. It provides real-time alerts and analytics, making it easier to stay updated on the latest conversations within your industry or interests.
Also Read – Social Media Management Tools
Generic Trending Hashtags
X communities showcase remarkable creativity, evident in the diverse range of hashtags that emerge each day of the week, serving various purposes. Interestingly, there are at least 20 hashtags associated with different themes every day, as people enthusiastically participate in regular events.
For instance, Mondays often call for a boost of motivation to kickstart the workweek. This sentiment is reflected in the hashtag #MondayMotivation, which has been used on Twitter (X) approximately 10,000 times. This phenomenon illustrates how Twitter users come together to share and seek inspiration, fostering a sense of community and engagement around shared experiences.
Some of the trending X hashtags for every day
- #MondayMorning
- #MondayBlogs
- #TravelTuesday
- #WisdomWednesday
- #WorkoutWednesday
- #ThursdayThoughts
- #ThrowbackThursday
- #ProgrammingFriday
- #MemeFriday
- #FridayFeeling
In the vast sea of hashtags, finding the right ones requires a mix of strategy, creativity, and adaptability. So, go ahead, embark on your hashtag journey, and let your content set sail to new heights.
FAQs
Can I use the same hashtags across all platforms?
While some overlap is fine, tailor your hashtags to each platform for better engagement.
How many hashtags should I use per post?
It’s a fine line – aim for 3-5 relevant hashtags per post to avoid looking spammy.
Do I need to use trending hashtags all the time?
Balance is key. Mix trending and niche-specific hashtags for a well-rounded strategy.
How often should I update my hashtag strategy?
Regularly refresh your strategy to stay relevant to changing trends.
What’s the best time to post with trending hashtags?
Experiment and monitor engagement to find the sweet spot for your audience. Tools like Hashtagify and RiteTag offer insights into hashtag performance, aiding in strategic decision-making.
