Watermarks on YouTube Shorts Video

The world’s top video platform YouTube introduced new features and updates for shorts creators and viewers. They keenly watched the YouTube shorts video’s performance and launched a new feature called Watermarks on Downloaded Shorts. This helps to stop users from re-posting YouTube Shorts clips to other social media apps. 

If you’re a YouTube video content creator who downloads your own Shorts from YouTube Studio to share across other social platforms, you’ll now find a watermark added to your downloaded shorts video.

This feature is completely rolling out over the next few weeks on desktop, and also they plan to expand this to the mobile user over the upcoming months.

As explained by YouTube:

“If you’re a creator who downloads your Shorts from YouTube Studio to share across other platforms, you’ll now find a watermark added to your downloaded content. We’ve added a watermark to the Shorts you download so your viewers can see that the content you’re sharing across platforms can be found on YouTube Shorts.”

This is a good initiative from youtube and very useful for cross-promotion. But the real struggle is mainly for creators because sharing watermark videos could be penalized on other social apps. The real goal might look like restricting quick video sharing throughout apps, which allows you to make it a bit more difficult for creators to certainly re-submit their Shorts to Reels or TikTok as well, as a method to construct their presence in every app.

It’s well worth noting each TikTok and Reels additionally consists of watermarks on downloaded clips, a good way to limit the same, so it’s now no longer unexpected to look at YouTube and take a comparable approach. But still, it’s any other attention – and with the present-day system making it so smooth to simply re-publish your brief clips throughout every app, a form of low-attempt baiting procedure, to look what you may get as a result, it’s any other strategic attention for creators.

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YouTube Live Streaming Features – Mar 2022

YouTube will launch 5 new live stream features for viewers and creators to enhance live streams. Some features are currently in testing and others will roll out later this year.

These features are previewed in a video on YouTube’s Creator Insider channel. They include:

  1. ‘Go Live Together’
  2. Live rings
  3. Cross-channel live redirects
  4. Uninterrupted split-screen viewing
  5. Live Q&A

1. Go Live Together 

The On live guests – feature is similar to YouTube live options. YouTube will soon launch a small pilot test of a feature which is called ‘Go Live Together’. This is a collaborative streaming feature for mobile devices which will enable creators to invite a guest to their live stream by simply sending a link.

As explained by YouTube: 

“The host creator will be able to create a live stream, invite and screen their guests before going live to their viewers. Note that the guest channel and user information will remain hidden during the live stream.”

Hosts will also be able to see streaming analytics in YouTube studio, same as any other live stream, but the guests will not have access to this analytics data. 

YouTube Go Live Together

Note that the guest’s channel and user information will remain hidden during the stream

In this Go Live Together stream a Pre-roll and mid-roll ads can appear during live but guests won’t benefit from those either. Ad revenue will be attributed to the host channel. The reason for adding this feature is to expand the number of creators who have access to Go Live Together after the pilot test.

2. Live Rings

YouTube is now working to add live rings which will help viewers identify when a channel is going live, the live rings are added to the channel’s profile picture. Live rings are the same as Instagram live, which helps to increase discovery and viewership for creators’ live streams on YouTube. It’s currently being seen on certain screens on mobile devices and will be extended across YouTube later this year.

YouTube Live Rings

3. Cross-Channel Live Redirects

“Today, creators with at least a thousand subscribers can use a feature called live redirect to direct their viewers from a live stream or premier to another Livestream or premier on their own channel. But they can’t send their viewers to a live stream or premier hosted on another channel. With this launch, creators with at least a thousand subscribers and no active community guidelines strikes will be able to direct their viewers to a live stream or premier hosted on a different channel.”

This feature adds more capacity for collaborative promotion and also becomes a valuable tool for influencer partnerships.

Also, Read – How To Change YouTube Channel Name & Custom URL

4. Split-Screen Viewing On Mobile

YouTube is working on providing an uninterrupted view of a Livestream by taking a split-screen approach with two different viewing experiences for mobile devices.

In the lean-in video and live chat experience, the live chat panel is on the right of the screen, replacing the live chat overlay from the classic view. 

The lean-back or collapsed live chat experience allows for the video to be full screen when watching in landscape mode. The chat is then represented by the viewer count in the lower right-hand corner.

YouTube is beginning to roll out both of these views to viewers and it should be fully launched by the end of Mar 2022.

5. Live Q&A

Another important upcoming feature on YouTube that is looking to launch in the next few months is live Q&A. With a live Q&A feature, viewers will be able to submit questions during a live stream based on the creator’s question prompt on the screen. Questions answered by the creator will be temporarily pinned on top of the live chat, encouraging other viewers to submit their own answers.

These new tools and features in live stream offerings are more beneficial on YouTube, and it’ll be interesting to see how creators respond to the additions as they become more widely available.

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Russia – Ukraine Crisis

Russia’s invasion of Ukraine has caused global angst, putting the military superpowers of the world at odds formerly again, and potentially forcing an intervention that could lead to one of the biggest conflicts in decades. And unlike analogous incidents in times once, this battle is playing out in the age of social media, with memes, misinformation juggernauts, and swindles all adding to the growing whirlpool of information, which can confuse, deform and cloud what’s passing in the eastern European region. 

After Russia’s invasion of Ukraine officially began, social media was flooded with photos of bombed-out buildings, first-person accounts from Ukrainian civilians fleeing their homes, and even videos purporting to be from soldiers engaged in the fighting.

Given this, and the part that social media now plays in the dispersion of information, the platforms need to work presto to limit any abuse of their networks for questionable purposes, and numerous have formerly legislated plans to alleviate certain rudiments of abuse and misinformation.

How Social Media Platforms are responding to the crisis between Ukraine and Russia

Here it’s how Social media Platforms are responding to the crisis between Ukraine and Russia.


Facebook is at the main center of the social media information shared within the conflict zone, with around 70 million users in Russia, and 24 million in Ukraine by Nov 2021 which is approximately half of the total population of each respective nation.

Late last week, the Russian Government announced that they would restrict access to Facebook due to Meta’s refusal to remove misinformation warning labels on posts from state-affiliated Facebook pages. Now, Meta has taken that action and also prohibited ads from Russian state media FB pages, and demonetized these accounts, severely limiting the capacity for Russian authorities to use Facebook as an information vector.

Russia also has its own social media and messaging platforms such as VK, OK, Viber, Telegram, and other apps. So they easily communicate and post their activities to motivate Russian citizens. But Meta has taken a strong stance, while it’s also restricted access to many accounts within Ukraine, including those belonging to Russian state media organizations.

In addition to this, Meta has also opened a special operations center, staffed by native Russian and Ukrainian speakers, to monitor for harmful content trends. If users share war-related images and videos, it adds new warning labels to their posts. 

Also, Read – How To Signup VK Account

Also, Read – How to Signup Ok.ru Account

Meta’s also outlined a range of safety features for users in Ukraine, “including the ability for people to lock their Facebook profile, removing the ability to view and search friends lists, and additional tools on Messenger”. Meta works hard to find the misinformation posts from spammers and scammers seeking to capitalize on the situation for engagement.


At the request of the Ukrainian Government, Google-owned second largest search engine and top video platform YouTube has announced that it’s restricting access to Russian television networks and youtube channels for users in Ukraine and also suspending monetization feature for a few Russian channels. It also removed Russian state-owned YouTube channels from recommendations and limited the reach of their uploads across the platform.

Russia YouTube Channels Blocked in Ukraine

As per YouTube (via The Wall Street Journal): 

“As always, our teams are continuing to monitor closely for news developments, including evaluating what any new sanctions and export controls may mean for YouTube.”


Twitter also announced a temporary ban on all ads in Ukraine and Russia “to ensure critical public safety information is elevated and ads don’t detract from it”. Twitter banned political ads back in 2019, including those from state-affiliated accounts.

The #Kiev hashtag (at 2.5 million posts) was dominant on microblogging platform Twitter, while #STOPWAR (2,52,000), #Ukraine Russia (255,000), #Ukraine under attack (65,600), #Russia Ukraine War (27,800), #Russian invasion (68,700), #Poland (296,000), #Russians (608,000) and #America (774,000) were the other main trending ones on the platform a few days back during russia-ukraine war. 

Ukraine’s official Twitter account wants @Russia to be removed from the platform.

In addition, Twitter’s safety and integrity teams were monitoring the tweets and potential risks associated with the conflict to protect its services, including identifying and disrupting attempts to amplify false and misleading information, said a spokesperson. 


Tiktok, the popular video creation app used by more than 1 billion people has been amplifying videos portraying old conflicts, scenes from movies, and even video game battles as if showing on-the-ground live footage.

The short video sharing platform TikTok reports that Russian-affiliated groups are using the app to spread ‘orchestrated disinformation’, while thousands of related videos are being uploaded to the platform, many fake, causing significant headaches for TikTok’s moderation teams. 

As of Friday (Feb-25-2022) evening, videos with the hashtag #RussianInvasion have received 32 million views and videos with the hashtag #RussiaUkraine have racked up 132 million views.

TikTok’s algorithm designed something of a paradox: If you watch a video repeatedly to try to understand whether it’s authentic or return to one after conducting research, “you’re telling the algorithm you want more of this,” Gregory said.

Also, Read – How To Go Live Stream on TikTok

The introduction of monetization option TikTok influencers for popular clips has also added new motivation for bad actors to create fake streams and broadcasts in the app, in a bid to lure viewers, while on the other side, reports have also suggested that Ukrainian TikTok users are using the app to communicate Russian troop locations to Ukrainian fighters.

Let’s hope this war stops soon between Ukraine and Russia and Peace Spreads Everywhere!

TikTok Beats Google

TikTok is the New Champion of the Internet in 2021. 

TikTok was the most visited website this year, according to the 2021 Cloudflare domain ranking. After August mid, TikTok became the leading website for most of the days of 2021, especially in October and November. In 2020, TikTok was ranked seventh in the list behind Google, Facebook, Apple, Netflix, Microsoft, and Amazon, but now it’s jumped to the top spot due to a covid-driven surge in popularity.

TikTok, which is owned by Beijing-based ByteDance Ltd, drove rapid growth in the internet world and provides interesting short forms of video content to its users. TikTok visitors use its app or browsers to watch videos that TikTok’s secretive algorithms predict and deliver to the users for engaging video content, on a user’s “For You” page. 

According to Wall Street Journal’s previous reports, the key to TikTok’s assessment of user interest is the length of time its users spend looking at a piece of content. Re-watching an item also affects its scoring.

Cloudflare describes TikTok’s journey

“It was on February 17, 2021, that TikTok got the top spot for a day. Back in March, TikTok got a few more days and also in May, but it was after August 10, 2021, that TikTok took the lead on most days. There were some days when Google was #1, but October and November were mostly TikTok’s days, including on Thanksgiving (November 25) and Black Friday (November 26).”

Top 10 Most Visited Domains/Sites on 2021

Here are Cloudflare’s top 10 internet domains which we have visited most in 2021

Top 10 Most Visited Websites 2021

Top 10 Social Media Platforms in 2021

  1. TikTok.com
  2. Facebook.com
  3. YouTube.com
  4. Twitter.com
  5. Instagram.com
  6. Snapchat.com
  7. Reddit.com
  8. Pinterest.com
  9. LinkedIn.com
  10. Quora.com

Also, ReadTop 7 biggest social media sites in 2020

Most Popular Chat (Messaging) Domains 2021

  1. WhatsApp.com 
  2. Telegram.org 
  3. WeChat.com 
  4. Signal.org

Also, Read – Tips and Tricks in Facebook Messenger

Top 10 Most Popular Video Streaming Sites 2021

  1. Netflix.com
  2. YouTube.com
  3. Roku.com
  4. HBOMax.com
  5. Hulu.com
  6. Peacocktv.com
  7. Disneyplus.co
  8. ParamountPlus.com
  9. Sling.com
  10. Iq.com

Also, ReadHow to add and change YouTube thumbnail

Top 10 Most Popular E-Commerce Sites 2021

  1. Amazon.com
  2. Taobao.com
  3. Ebay.com
  4. Walmart.com
  5. Jd.com
  6. Shopify.com
  7. Bestbuy.com
  8. Target.com
  9. Rakuten.co.jp
  10. Homedepot.com

According to the reports TikTok.com received more traffic than any other domain that doesn’t mean TikTok has more users than Google or competing social media sites. If TikTok isn’t part of your social media marketing strategy, in 2022 you should give more priority to this platform and create a TikTok marketing strategy for your business.

When you make YouTube videos, it’s important to consider your audience, including viewers who speak a different language, deaf or hard of hearing. Adding subtitles and captions is one way to make your videos more accessible so more people can view and enjoy your content and also it helps to rank your videos on top in YouTube search. It can be translated by Google and expands your reach even further than your native language audience. 

YouTube Studio

YouTube Studio helps to add captions to your videos easily. It automatically creates subtitles for your published video by using Google’s voice detection software and integrates it into your video. But, this does not work, not exactly most of the time because it doesn’t include proper punctuation. So, here’s an easy and simple trick to add subtitles in YouTube videos, without typing it all out.

There are several options for adding subtitles or closed captions on your YouTube videos such as uploading a pre-written file, using auto-sync, typing them out manually, or using auto-translate. Follow these steps on how to add subtitles and closed captions to your video.

How to Add Subtitle on YouTube

How to Type Subtitles to YouTube Videos Manually

  • Go to your YouTube Studio page
  • Choose Subtitles & CC in the left sidebar.
  • Select your desired video.
  • Click Add, under Subtitles.
  • Now, Select Type manually.
  • Play the video and enter your closed captions or subtitles, adjusting the timestamps as your wish. You should add text tags like [applause] or [thunder] to help give viewers the necessary context.
  • Select Publish when ready.

How to Add Automatic Subtitles to a YouTube Video

The auto-sync option allows you to type your own transcript all at once, and then the transcript is automatically synced to the timing of your video. 

  • Go to YouTube Studio and select Subtitles in the left sidebar.
  • Select your video from the list and then click Add, located under subtitles.
  • Choose Auto-sync in the pop-up menu.
  • Type the entire transcript of your video in the text box or click the three dots next to Edit Timings and choose the Upload file.
  • Once you’ve added the text or uploaded file, select Edit Timings.
  • Click Save and Close.

The transcript file you use must be in a language supported by YouTube speech recognition technology and the audio must be of good quality.

How to Upload a Pre-Written File for Subtitles on YouTube

Uploading a file that contains what is said in the video is one way to add captions to a video. For this, you must know the right youtube accepted closed caption file types. For example, a SubRip(.srt), SubViewer, MPsub, or LRC will work, when properly formatted.

  • Sign in to your YouTube Studio account.
  • Select Subtitles and click the video that you’d like to edit.
  • Select Add Language and select your preferred language.
  • Under Subtitles, click Add.
  • Select Upload File.
  • Choose either With timing or Without timing, before selecting Continue.
  • Choose the file you want to upload.
  • Enter Save Draft or Publish.

How to Translate YouTube Videos Without CC

YouTube Automatic Captions

YouTube adds automatic captions to certain long-form videos and shorts. Just be aware that this automatic captioning feature is limited to 13 languages. Automatic captions are also being rolled out for live streams. However, that’s limited to English-language streams from those who have over 1,000 subscribers. Once it’s generated, you can still review auto-captions and make any necessary changes.

  • Log into your YouTube account and go into the YouTube Studio
  • Choose Subtitles and Select the video you want to review. 
  • Under Subtitles, click the three dots next to the video you want to review or edit. 
  • Review the auto-captions, and Edit or Remove parts of the auto-captions, as desired.

Follow the same steps on your iPhone or android and mobile YouTube app and add subtitles in a YouTube video easily.

YouTube Rolls Out Automatic Live Captions To All Channels

Solution for YouTube Automatic Captions Not Working

If you’re seeing errors in your auto-captions or auto-captioning is not working, then there are several reasons why this could be happening.

  • The language in the video uses a language that isn’t supported for auto-captions. 
  • Captions aren’t available yet because there’s complex audio in your published video. 
  • The video is too long for auto-captions. 
  • There’s poor sound quality, or YouTube isn’t recognizing the speech or voice. 
  • A long period of silence at the beginning of the video is preventing auto-captions from working. 
  • There are multiple speakers in the video, with overlapping speech.

How to Put Subtitles on YouTube When Watching

YouTube Video Subtitle On and Off

If the content creator added subtitles for any specific video, then you can able to see the captions when the video is playing. You can off the subtitles or change the translation language as you want in the list. You can also use YouTube subtitle generator online tools such as Veed.io, kapwing, and other apps to make subtitles and use them while watching the video for auto-generated captions.

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YouTube is one of the most powerful free video marketing platforms that allows users who can put their videos in front of the world. If you have great video content, you can grow your audience faster and increase your video views on YouTube. 

Hope we all heard the proverb “Don’t judge a book by its cover” many times in our life. This is very true when it comes to videos on YouTube because a youtube thumbnail image is the first thing we see while playing video and it describes the video completely at first sight.

90% of the best-performing videos on YouTube have a custom thumbnail!

We all know how Youtube creators work hard, make videos and upload on this platform for their viewers. It requires more time to make quality video content and add amazing liveliness to make it all the more outwardly engaging. We often see such videos ending up with fewer views and less engagement rates. Have you thought about why? The answer is a very simple and essential part of any video marketing – the video thumbnail.

What is YouTube Thumbnail?

YouTube thumbnail is a reduced file size image representing your videos that give users a better understanding of what exactly you’re going to see. It’s a good practice to create a thumbnail art before uploading a YouTube video or you can choose a thumbnail from the three choices automatically suggested (if account verified) by YouTube. 

In this article, we will guide you on how to add or change video thumbnail on youtube easily on a step-by-step process.

How To Change Thumbnail on YouTube

If you’re not satisfied with the auto-generated three GIF thumbnails created by YouTube, you can upload a new customized thumbnail to your video. If you’re uploading a new video, follow the below steps on how to add a customized video thumbnail. 

  • Go to the YouTube website or App and Sign-in by your Gmail address.
  • In the upper right corner, click your profile photo.
  • In the YouTube Studio (beta) app, tap Menu -> then Videos. 
  • Select the video you want to edit the thumbnail or video title.
  • Tap Edit thumbnail.
  • Click the custom thumbnail to upload a custom video thumbnail from an image on your device.
  • Finally, click on the save button and update the new thumbnail for your video.
steps to change youtube video thumbnail

You can also change the youtube thumbnail after uploading a video. Follow the above same steps and change a custom thumbnail for your already published video on youtube. Users can upload video thumbnail on their android mobile and iPhone youtube creator app too.

YouTube Thumbnail Not Updating

If you’re a youtube creator, you’ve probably experienced some minor issues. One of them is the Youtube thumbnails not showing and you can see a dull grey square on your video. In this case, the problem can be caused by some factors such as cache and cookies, bugs, add-on, extensions, or it can also be a server error and hopefully, it will be updated within a day.

To fix this issue, try to upload the thumbnail image in incognito mode, clear cache, and youtube history, and follow the youtube thumbnail video best practices. If you still can’t change the thumbnail on youtube, contact youtube support or checkout forums and post your issues on Reddit.

YouTube Video Thumbnail Size 2021

YouTube’s help center gives the top five important best practices when it comes to YouTube thumbnail images. If you follow these guidelines, you will see your YouTube channel’s success.

  • The best YouTube thumbnail size is 1280 pixels by 720 pixels.
  • Make sure your thumbnail size is a minimum of 640 pixels wide.
  • Thumbnail images should be under 2MB.
  • The best video thumbnail Image formats are JPG, GIF, or PNG.
  • YouTube thumbnail dimensions use an aspect ratio of 16:9.

Everyone knows youtube is the world’s top video streaming platform used by millions of users to watch different types of videos. Many YouTube users are asking, Hey YouTube is already free, then why should I go for a Premium subscription? Then this article will give you a complete guide on why to subscribe to the premium version, its benefits, and the cost of this feature.

What is YouTube Premium?

YouTube Premium (formerly called YouTube Red) is a paid subscription service that offers Ad-free viewing of all videos, YouTube Music, YouTube TV, YouTube Kids, and access to all youtube apps. It mainly improves the viewing experience of YT videos and downloaded videos and watches while in offline mode. 

Benefits of YouTube Premium Subscription

If you’re planning to activate youtube premium, then you should know it’s worth it to buy and compare the cost ranges. 

Ad-free videos: If you’re a regular youtube video watcher and worried about ads showing while watching videos, then youtube paid service is the best option for you. You can view everything on the site without any ads. You also get ad-free viewing on any platform you sign in to with your Google account, including the web, smartphones, Apple Tv, Roku, or any other streaming device.

YouTube originals: You get complete access to watch original content, primarily from high-profile creators, along with some tv shows, documentaries, and movies.

Watch Offline videos: You can download videos or create playlists to watch offline on your smartphone, tablet, and other devices.

YouTube Music Premium: YouTube music allows you to listen to millions of songs uninterrupted by ads, download unlimited songs and hear offline mode, and play songs when your device screen is off.

Play Videos in Background: If you’re using Youtube on mobile, the audio from the video you’re viewing will continue to play even if you’re outside the app or your phone display is closed. But for normal youtube users when switching to another app, videos would be paused. On Android, you can also view videos picture-in-picture while you use other apps on your phone.

YouTube TV: A live TV service similar to Hulu that allows you to watch live TV and record cloud-based DVR.

YouTube Kids: This App is mainly designed for kids, and it contains only age-appropriate videos.

How Much Does YouTube Premium Cost?

The YouTube Premium costs $11.99 (USD) per month for a single user and you can also upgrade your premium plan if your family is large. So the cost for a family is an extra $6 per month, you can add up to 5 family members to your Premium subscription. If you’re a student and you need a subscription plan for studies and research, you should submit your valid document and pay just $6.99 per month to get a student YT premium plan.

how much does youtube premium cost
  • YouTube Premium subscription charge for a single user – $11.99 per month
  • YouTube premium subscription cost for family – $17.99 per month
  • YouTube subscription cost for Student plan – $6.99 per month

YouTube offers a 30-day free trial for those who wish to activate YouTube premium. For that, you need to add credit or debit card details or PayPal account information, once your free trial ends, it will renew automatically every month. 

How to Get YouTube Premium Subscription?

Step 1: On your computer, phone, or tablet, open YouTube.

Step 2: Sign in to the Google Account you’d like to start your membership.

Step 3: Select and tap on your profile picture.

Step 4: Start your free trial (if you’re eligible). Otherwise, tap on getting YouTube Premium.

how to subscribe youtube premium

How to make your subscribed channels public or private:

If you are a YouTube user, you can make changes to the channels you have subscribed to, and based on your interest you can change it to private or public. Here is a step-by-step guide that you can follow to change your YouTube subscription privacy settings.

Step 1: First you need to Sign in to YouTube.

Step 2: Then in the top right, click your profile picture.

Step 3: From the given options click Settings.

Step 4: After that in the left menu, select Privacy.

Step 5: Under Likes and subscriptions, check or uncheck the box for Keep all my subscriptions private.

Step 6: After making changes click Save.

How Much Does YouTube Premium Subscription Cost in India

YouTube Premium in India starts at a price of ₹79 per month. For an individual user, YouTube provides a subscription at ₹129 per month. YouTube offers a student plan at ₹79 per month. However, the user will have to verify their student account annually. Apart from that, the company also offers a family plan which is priced at ₹189 a month and can be accessed by five different members.

How to Cancel YouTube Premium Subscription

You can cancel/unsubscribe your Youtube premium membership plan at any time if you’re not interested to continue. To cancel a youtube subscription on an android device or browser, follow the below simple steps. 

  • Login to your youtube account on your phone or website.
  • Tap your profile picture and then select Paid memberships.
  • Tap on the membership you want to cancel.
  • Tap Continue to cancel.
  • Select your reason for canceling youtube premium and tap Next.
  • Tap Yes, cancel.

Finally, your premium plan will be canceled and you will get mail on your Gmail account.

How to cancel a YouTube subscription on iPhone

If you’re using YouTube on an iOS device and originally subscribed to YouTube Premium via iTunes, follow the below instructions and cancel your paid membership from your apple account.

  • On your iPhone, start the App Store app.
  • Tap your profile photo in the upper right corner.
  • Tap “Manage Subscriptions.”
  • Tap “YouTube Premium.”
  • Tap “Cancel Subscription” and then tap “Confirm” to complete the process.

Users can also disable/ cancel the youtube premium free trial version, same as the above steps before one day of your renewal process start. So keep an eye on your renewal date of the premium plan. If you need any assistance, contact the youtube premium support team through the website.

What is Black History Month

Since 1976, officially in the U.S.A has celebrated February as Black History Month for achievements by African Americans and a time for recognizing their central role in U.S. history. It’s also known as African American History Month, the event grew out of “Negro History Week,” the brainchild of noted historian Carter G. Woodson and other prominent African Americans. Since 1976, every U.S. president has officially designated the month of February as Black History Month. This Black History Month also celebrates other countries around the world, including Canada and the United Kingdom, also devote a month to celebrating Black history.

Importance of Celebrating Black Culture

2020 saw a resurgence in social activism and discussions about the enemy of prejudice, with numerous brands partaking. Furthermore, Black History Month can be an expansion of that. However, to make a real connection with your audience, make sure to support and team up with Black-owned businesses, local area pioneers, and creators. 

Diversity in marketing is very important for both millennials and Gen Z. Also, with colossal purchasing power, these ages will driveways of managing money in the years to come. As you plan your Black History Month content, consider how it fits in your brand’s marketing strategy and how you can proceed with the discussion in the months to follow.

5 Ways to Celebrate Black History Month on Social Media

  • Creator Spotlights and Q&As 
  • History Lessons and Fun Facts 
  • Advocate for Change
  • Amplify Black Voices 
  • Quote Posts 

Black History Month Celebration on Social Media Platforms

At the last week of January 2021 itself, all of the major social platforms have announced new programs and initiatives to celebrate Black stories, and highlight the contributions of people of color, as part of the event. 


Facebook launched a new We The Culture creative community to showcase Black creators, while its Lift Black Voices hub will feature honor and celebrate “the past, present and future of Black communities” throughout the month. They also showcase Black creators via custom logo designs throughout the month. Facebook has allocated $10 million over two years to fund a new Black Gaming Creator Program to help Black gaming creators develop their presence.


Facebook’s also launching a new, four-part series on Facebook Watch to showcase Black contributions in music. “Each episode of “Forward: The Future of Black Music” will feature a music icon shining the light on a newcomer they believe to be the future. Influenced by the classic TV series “Iconoclasts,” viewers will be a fly-on-the-wall for a musical experience with a legend and their successor. The series will also be viewable on Messenger’s Watch Together.”


Instagram is advancing Black voices and their commitments using the #ShareBlackStories hashtag, which it’s been hoping to lift to help the Black people group, which has been lopsidedly affected by the pandemic. Instagram’s additionally adding new creative tools in the Instagram Camera to enable users to participate in the occasion, while it’s likewise facilitating workshops and different occasions for Black makers.



YouTube says that it has “a large group of energizing exercises arranged” for Black History Month, which will start with another grandstand of work of art from Black visitor craftsmen that will be highlighted on the YouTube landing page, “alongside curated content from Black Creators and ability across our Spotlight and TV surfaces – including new YouTube Originals and Kids content.”


Recently TikTok has launched a new “Black TikTok Trailblazers” list.

“These individuals were recognized and nominated by the North America #BlackTikTok community for being leaders and pioneers on and off TikTok. Our Trailblazers are using their platform to educate, entertain, and advocate for the Black community.”

TikTok is also adding a new #MakeBlackHistory banner on the Discover page, to connect users to a schedule of TikTok LIVE programming featuring Black creators and artists, while it’s also rolling out new creative effects and stickers linked into the event.

TalkRadio YouTube Channel Ban Revoked

Alphabet Inc’s YouTube has reversed U.K radio station TalkRadio’s channel (242,000 subscribers) on its platform to its service after suspending the channel for continuously allegedly breached content standards. This radio station, part of Rupert Murdoch’s TalkSport network. TalkRadio has around 424,000 listeners, according to market research provider Rajar. They utilize YouTube as a way to Livestream shows from its studios and to give an archive of past broadcasts. 

YouTube’s activity had implied that TalkRadio’s site had included articles highlighting broken installed cuts for a large portion of the day and that clients who had shared its clasps would have been not able to see them. So that prompted TalkRadio’s YouTube page on Tuesday were diverted to a message that the record had been “terminated for violating YouTube’s community guidelines.” It was reactivated after 7 p.m. in London. 

YouTube’s Three Strikes Copyright Policy

YouTube’s content moderation compels the”three strikes” rule, under which records can be given “strikes” for posting content that disregards content rules. A solitary hit conveys with it various limitations, yet a direct getting three strikes in a 90-day time frame will be permanently deletion of your YouTube account

TalkRadio YouTube Channel Banned

The Google-owned service has issued a brief explanation about this TalkRadio’s ban.

“TalkRadio’s YouTube channel was quickly suspended, without further review, has now been relaxed,” YouTube said in an assertion. “We immediately remove flagged content that disregards our guidelines, including Covid-19 substance that expressly negates master agreement from nearby health specialists or the World Health Organization.”

“We give special exceptions for material posted with an instructive, narrative, logical, or aesthetic reason, as was considered for this situation,” YouTube added, without promptly explaining which exemption applied – or which recordings had justified the suspension.

TalkRadio requested an explanation about its boycott in a prior assertion, adding that its substance is controlled by U.K. media guard dog Ofcom. English priests a month ago proposed clearing laws to check unlawful and destructive substances on the web. 

Hindering a news brand run by extremely rich person news head honcho Rupert Murdoch stamped one of YouTube’s most prominent intercessions. It’s recently assessed the Trump-supporting One America News Network, referring to breaks of rules. 

Murdoch’s News Corp. purchased TalkRadio’s proprietor Wireless Group in 2016 and has as of late extended its advanced transmission media offering. He’s been a candid pundit of Silicon Valley monsters as he pushes for what he considers a more attractive portion of their publicizing income. 

TalkRadio telecaster Julia Hartley-Brewer whined about the proceeding on Twitter. Without naming YouTube explicitly, she got some information about large tech “control” on her Tuesday morning show. TalkRadio considers itself the “home of free discourse,” and its analysts have scrutinized the intelligence of government lockdown measures pointed toward ending the spread of Covid-19. 

“We routinely grill government information and we have controls set up,” TalkRadio said. “We utilize irrefutable sources and offer space to a cautious choice of voices and suppositions.”

TikTok has become the world’s most downloaded app in 2020, surpassing Facebook, according to a mobile app analytics agency App Annie. The short video-sharing app has been the most downloaded in the world on both Android and iOS devices this year globally. TikTok jumped the list by three spots and is projected by analytical firm App Annie to break into the 1 billion monthly active user club next year. 

The ongoing pandemic has quickened our versatile utilization by a few years; perhaps the greatest region of development this year was time spent on cell phones. The greatest classes of development in time spent incorporate business applications, which were up 200 percent, because of conferencing devices, for example, Zoom.

The ongoing pandemic situation has increased our mobile usage time so that users downloaded and used many entertainment apps. The business apps growth is unbelievable, that was up 200 percent, the main credits goes to conferencing apps such as Zoom, Google Meets, and Microsoft teams.

Highest Downloaded Mobile Apps in 2020

App Annie’s 2020 mobile app report listed the top ten popular apps of the year in terms of ‘Total number of downloads’, ‘Consumer spend time’ and ‘Monthly active users’. The information is based on App Annie’s data tracking, which is not as reliable as official user counts posted by the companies themselves, but it is indicative enough to provide an overview of comparative performance in the market.


As you can see in the chart, both TikTok and Zoom have seen striking increases in download activity in 2020 – with Zoom rising 219 spots on the downloads chart. Along with Zoom, Google Meet also in that list which is an alternative to the video conferencing app. Likee app also remains in the top 10, despite not being as widely known as the other apps in the list. The Singaporean video app was looking to make a bigger push in the US market earlier this year but appears to have changed its plans as a result of COVID-19.

TikTok App

TikTok kept on being the most downloaded non-gaming application in the play store and app store for the 6th time in succession. ByteDance owned TikTok climbed the top position for being the most downloaded application worldwide back in May supplanting the video-conferencing application Zoom, which held the best position in April this year. Since then TikTok has stayed in the top spot as per the Sensor Tower report. 

As of October 2020, TikTok was downloaded and installed around 66Million times which is a 9.5% increase when compared to October 2019. The countries with the most installs of the app during this period were from Douyin in China at 12% of its total downloads and Brazil at 10%, the Sensor Tower report said.

Where ass social media giant Facebook and WhatsApp Messenger got second and third place respectively. While the video communication and cloud meeting app Zoom came in fourth and another Facebook-owned image-sharing app Instagram in the top five. Telegram has also moved up ten positions, while Messenger fell five places in comparison to last year.

WhatsApp messenger was the second most installed non-gaming app that has 57 million more installs. While taking a country-wise report of Whatsapp installation, India was the first position at 30 percent, followed by Nigeria at 10 percent.

Top 5 Most Downloaded App on Google Play Store 2020

  1. TikTok
  2. WhatsApp
  3. Facebook
  4. Snack Video and 
  5. Instagram 

Top 5 Most Downloaded on Apple Store 2020

  1. TikTok
  2. Zoom 
  3. YouTube
  4. Instagram and
  5. Taobao

Top 5 Most Downloaded Games Apps in 2020

Here is the list of most downloaded games on the play store.

  1. Free Fire
  2. Subway Surfers
  3. Among Us
  4. PUBG Mobile and 
  5. Gardenscapes: New Acres

The above stats are based on the Sensor Tower report. 

USA, Japan, and the UK are the top markets driving growth for the iOS platform, while South Korea, Germany, and the US top the list for Google Play Store. 

As per the research, globally games were the biggest categories of growth along with business, and finance. Brazil, India, and Indonesia were the largest contributors to growth in downloads on Google Play. Japan, Saudi Arabia, and the USA mobile users are the top in downloads on iOS. 

Tinder topped the record of this program with the majority of customer spend, followed closely by TikTok, which jumped 15 places up. YouTube, Disney+, and Tencent Video are following in the listing. By the report, Disney+ had a standout year for expansion this year, after its rollout to European and Latin American markets.